This is just perfect. I remember a couple weeks ago talking about how it had been some time since I had presented you with a cool music video - like I used to back in the day. Well thankfully, Mumford and Sons new video is exactly what I've been looking for.
I'll be honest, when I first watched it, I knew exactly how they did it. Some of my favorite music videos of all time use the same technique. What is it exactly? That I'll keep as a secret for now, although I will give a hint and tell you some CG must have been used. But other than that, I want you to watch and break it down - see if you can figure it out yourself. Did they shoot it in all one long take? Shoot it multiple times and splice all the footage together? What if they just shot everything on a giant green screen? I will admit though that it is done really well. There really aren't any major moments that give away the cinematic magic at work or take you out of the piece. All the movement is extremely fluid and it's pretty impressive that everything is in time with the music (their lips, guitar strumming, drums, etc). I also really appreciate the space they chose to use. Since it is barren and shot in black and white, the viewer is really able to focus on the band and not become distracted with other things.
Hell - it also doesn't hurt that it is a great song.
So what do you think - figure out how they did it?
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